I have a list of 2,000 emails of customers who have bought from my business and provided their email addresses in writing. I would like to email them about my new products and website. I plan to use Outlook and the mail merge feature in Word to personalize the salutations….but I have been told that by sending a big block of emails like this, I could be mistaken as a spammer and “blacklisted” (I don’t know what that means, but it doesn’t sound good). They suggested that I send out my emails in batches of 25 so this doesn’t happen. Does sending in small batches help my cause? Anything else I should consider so I don’t get labeled as a spammer?
I need to mass email 2,000 people. How do I avoid being accused of sending spam and becoming blacklisted?
I have a list of 2,000 emails of customers who have bought from my business and provided their email addresses in writing. I would like to email them about my new products and website. I plan to use Outlook and the mail merge feature in Word to personalize the salutations….but I have been told that by sending a big block of emails like this, I could be mistaken as a spammer and “blacklisted” (I don’t know what that means, but it doesn’t sound good). They suggested that I send out my emails in batches of 25 so this doesn’t happen. Does sending in small batches help my cause? Anything else I should consider so I don’t get labeled as a spammer?
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June 29th, 2009 at 6:28 pm
Yes, small batches are the way to go.
If you get the character string screen when you send your mail, that means your mail has the look of spam. Type the code to send the mail, but you will have to do this every time, unless you change the mails content or the way you have it put together.
Hope this helps